AR Experiences
AR has the potential to elevate brand identity and create stronger brand awareness by blending the digital and physical worlds together. It allows reality and interface to coexist in a way that feels immersive rather than separate.
Beyond creating delight and emotional connection, AR can also add functional value—using contextual data and spatial graphics to enhance navigation, awareness, and the overall driving experience in a more intuitive way.
Fun Branding with AR
We created this astronaut space walking on our office building as a signal for “you’ve found the right building”.
Route data mapped in AR view
Using route data, we can enable AR experiences that help drivers navigate with more confidence, such as clearly guiding them into the correct lane before upcoming maneuvers.
